Check out some nice stories on public relations in the media these days:

1. Relations across borders go public, The Indian Express - “We shall celebrate an International Public Relations Day, from this year onwards. Iran will now be able to welcome experts from this field in India and that will, in turn, help PR agencies in Iran to grow. India is a progressive example of how public relations has been utilised to develop the economy of the country. In fact, it is from the corporatised management of public relations in India that we learnt how public relations is an effective tool for brand building,” says Mehdi Bagharian, Director, Cargozar Institute of Public Relations, Tehran on his visit to Symbiosis at Pune.

2. Kanika Datta: More to the media than the message, Business Standard - How much publicity should a corporation subject itself to? In these days of hyper-media interaction, corporate communication departments and their public relations consultants are often caught between the Scylla of anonymity and the Charybdis of over-exposure.

3. Relating to PR, The Hindu Business Line - Clarity. Without this, communication ends up as confusion, complacency, even chaos,” writes Kerman Kasad in The Art of Public Relations, from Brand Vision, “Because clear messages address the concerns and needs of listeners, they naturally take the form of a conversation more than a lecture or announcement.”