Interesting PR posts 07/16/2007

Blog the Talk- Edition 3: Technology tips to get started with business blogging and more – the FOSS way. Annotated

    On Blog the Talk, Kishore helps us understand some of the pertinent technology related issues that we need addressing when we think about business blogging. Technology issues in a language that’s friendly and English you and I understand.

      Neil Patel on Marketing Voices: How to be a Technorati top 100 Blogger (Consultant to Kawasaki, Arrington, and Calacanis) Annotated

        Check out this podcast interview of Neil on Marketing Voices with Jennifer Jones.

          Press releases: still rubbish – but are they going to change any time soon? Annotated

            “Out of 150 press releases, “best” appeared 68, times followed by “latest” recurring 29 times and “largest” 24 times. Descriptive words such as “biggest”, “fastest” and “hottest” weren’t far behind. Two-thirds of releases had opening sentences stretching to more than 20 words, with one example topping 60 words. The length of headline was also excessive, in some cases reaching almost 30 words. Does it matter? I think it does. The industry has lost sight of what a press release is for and I think we need to get back to basics.”

              Going Green Bleeds across Beats: Tips for Tapping into Timely Trends When Pitching Health Media Annotated

                At CNN, we’re now more interested in health stories related to the environment. Specifically, the green movement is impacting health globally. There’s pollution and drought and their impacts on food, which ties to nutrition

                  Marketing Practice Annotated

                    World’s Largest Online Resource On Indian Brands.

                      Popularity: 3% [?]

                      About the Author

                      India PR Blog is the leading public relations site in India and ranks among the top 25 PR blogs in the world. It is written by a team of PR professionals and journalists from a cross section of organisations and provides PR resources, tips, discussions, tools, and analysis of the PR practice, industry developments, trends, issues, and media developments. The initiative is an attempt to gather some of the experienced and young minds from the Indian PR industry, share them freely with one and all, have a discussion, and help take the industry forward. The blog is read by more than 1000 PR professionals across levels and organisations, marketing professionals, journalists, mass communication students, and marketing bloggers in India, US, Europe, and the Asia Pacific. You can contact Editor via email here or online here.

                      Post a Comment