Vaishnavi to open new side agency to handle non-Tata accounts

Vaishnavi PR opens Witcom

We hear that the Vaishnavi management is set to open a new agency called Witcom to handle its non-Tata accounts.

So is this the answer to that tea-time joke among PR honchos about what will happen to the agency if Tata moves all its accounts to another agency?

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1 Comment(s)

  1. On Nov 10, 2007, Anonymous said:

    Witcom, a witty name indeed. With the immense hold that Vaishnavi Head honchos have within the Tatas, it is next to impossible for Tata to shift agencies. The key question is how will they find people to run Witcom when Vaishnavi itself has been loosing talent for last 2 years and being unable to deliver.

    It seems Witcom lost out in the first round of Tata Tele – Virgin Mobile PR Pitch held in 2nd week of October. What a good beginning….Good luck to the wit(ty)Com team.

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