20 PR award categories introduced at Cannes Lions from this year

cannes-pr-lions

With 20 PR award categories being introduced at Cannes from this year, PR agencies and practitioners can geared up to submit some of their best work and win some PR Lions. Check out all about the Cannes PR Lions here.

The categories, in case you want to catch a quick glance are:

(SECTORS AND SERVICES)

1. Consumer Goods, including FMCG and household products
2. Healthcare and Services
3. Automotive and Transport
4. Media, Arts and Entertainment
5. Travel, Tourism & Leisure
6. Retail and e-commerce, incl. restaurants
7. Financial Services including Investor Relations and Corporate Finance
8. Technology and Manufacturing
9. Charity and not for profit
10. Corporate Communication
11. Public Affairs
12. Internal Communications
13. Corporate Responsibility and Environmental Issues
14. Crisis and Issue Management

(TECHNIQUE)

15. Best Use of the Internet, Digital Media and Social Media
16. Best Use of Live Events and or Celebrity endorsement
17. Best Use of Sponsorship
18. Best Launch or Re-launch
19. Best PR led integrated campaign e.g. campaigns with 3 or more elements or channels that are predominantly PR driven.
20. Best International PR campaign: e.g. Campaigns that are implemented in 3 or more countries worldwide.

Popularity: 10% [?]

About the Author

Palin NingthoujamPalin Ningthoujam is Genesis Burson Marsteller's Digital Strategist and is the founder of India PR Blog. He also blogs at Advocable.com and has written for Mashable.com, New Communications Review, and Desicritics.org. He has worked at leading PR agencies in India and has managed clients across verticals including IT, telecom, automobiles, tyres, FMCG, lifestyle, retail, textiles, banking & finance, hospitality, book publishers, real-estate, market research firms, think tanks, NGOs, healthcare, education, ceramic tiles, and government bodies. You can contact Palin via email here or online here.

29 Comment(s)

  1. On Mar 4, 2009, Bhawna said:

    wow..cool, Let’s see who gets how many lions :)

  2. On Mar 10, 2009, Palin Ningthoujam said:

    This is nice. And hope we get some lions.

  3. On Mar 14, 2009, Joey Logano said:

    Good PR can make up for alot. Quite honestly the power of the PR can make an event great or the lack of PR can make an event not so great.

  4. On Mar 21, 2009, wild animals names said:

    wild life animals names and information know more go here thank you !!!

  5. On Apr 3, 2009, Anne-Kathleen la Combe said:

    Surely, attending Cannes Lions is not only about getting an award. I have been working with a several marketing and PR departments attending the Advertising festival, and remembered thinking there was a lot more to be done than attending award ceremonies.

    From my experience, Cannes Lions is an amazing networking opportunity: not only there are many seminars and serious talks to attend, but you can also meet up with some of your clients from the other side of the world. Cannes is also a great place to launch a new product.

    How about making more out of the time and money you spend at Cannes Lions?

  6. On Feb 9, 2010, shine articles said:

    Hi Prema, thanks. will do. Hope we get some lions.

  7. On Mar 4, 2009, RobertoCarreras said:

    Nueva categoría en los premios de PR Cannes: la 2.0 RT @IndiaPRBlog http://tinyurl.com/dhxfrq

    This comment was originally posted on Twitter

  8. On Mar 13, 2009, himanshu said:

    yes its a big moment, congrats mam, when we talk of recognition for the industry this is the platform and time to prove india has arrived in pr too…

    This comment was originally posted on http://www.indiaprblog.com/)“>India PR Blog

  9. On Mar 13, 2009, himanshu said:

    yes its a big moment, congrats mam, when we talk of recognition for the industry this is the platform and time to prove india has arrived in pr too…

    This comment was originally posted on India PR Blog

  10. On Mar 13, 2009, Prema Sagar said:

    Many thanks for the good wishes. This just reflects the importance of India and the work that all of us do everyday. The word across the world is that Indian PR is creative, fast and reaches markets that few can imagine:) So let’s keep the flag flying high by winning some awards. Submit in time to avoid disappointment!

    This comment was originally posted on http://www.indiaprblog.com/)“>India PR Blog

  11. On Mar 13, 2009, Prema Sagar said:

    Many thanks for the good wishes. This just reflects the importance of India and the work that all of us do everyday. The word across the world is that Indian PR is creative, fast and reaches markets that few can imagine:) So let’s keep the flag flying high by winning some awards. Submit in time to avoid disappointment!

    This comment was originally posted on India PR Blog

  12. On Mar 13, 2009, Prema Sagar said:

    Many thanks for the good wishes. This just reflects the importance of India and the work that all of us do everyday. The word across the world is that Indian PR is creative, fast and reaches markets that few can imagine:) So let’s keep the flag flying high by winning some awards. Submit in time to avoid disappointment!

    This comment was originally posted on India PR Blog

  13. On Mar 13, 2009, Palin Ningthoujam said:

    Himashu: yes. we need some lions.

    Prema:Some things nice to read there. Let’s keep the flag flying high. Amen.

    This comment was originally posted on http://www.indiaprblog.com/)“>India PR Blog

  14. On Mar 13, 2009, Palin Ningthoujam said:

    Himashu: yes. we need some lions.

    Prema:Some things nice to read there. Let’s keep the flag flying high. Amen.

    This comment was originally posted on India PR Blog

  15. On Mar 13, 2009, Palin Ningthoujam said:

    Himashu: yes. we need some lions.

    Prema:Some things nice to read there. Let’s keep the flag flying high. Amen.

    This comment was originally posted on India PR Blog

  16. On Mar 14, 2009, Kavita said:

    Wow, its icing on the cake. Many congratulations to Ms. Prema Sagar. Intoduction of PR Awards at Cannes surely reflects confidence in this form of communication. Hope that India will win awards too…..

    This comment was originally posted on http://www.indiaprblog.com/)“>India PR Blog

  17. On Mar 14, 2009, Kavita said:

    Wow, its icing on the cake. Many congratulations to Ms. Prema Sagar. Intoduction of PR Awards at Cannes surely reflects confidence in this form of communication. Hope that India will win awards too…..

    This comment was originally posted on India PR Blog

  18. On Mar 23, 2009, Alexandru said:

    I am not sure upon the number, but I can bet that India will get their awards for sure

    This comment was originally posted on http://www.indiaprblog.com/)“>India PR Blog

  19. On Mar 23, 2009, Alexandru said:

    I am not sure upon the number, but I can bet that India will get their awards for sure

    This comment was originally posted on India PR Blog

  20. On Mar 23, 2009, Alexandru said:

    I am not sure upon the number, but I can bet that India will get their awards for sure

    This comment was originally posted on India PR Blog

  21. On Mar 23, 2009, Alexandru said:

    I am not sure upon the number, but I can bet that India will get their awards for sure

    This comment was originally posted on India PR Blog

  22. On Mar 23, 2009, prema sagar said:

    Palin, the deadline for entries is March 27. Urge you to put out a message to the PR Industry with a link to Cannes PR Lions. Website. Thanks in advance.

    This comment was originally posted on http://www.indiaprblog.com/)“>India PR Blog

  23. On Mar 23, 2009, prema sagar said:

    Palin, the deadline for entries is March 27. Urge you to put out a message to the PR Industry with a link to Cannes PR Lions. Website. Thanks in advance.

    This comment was originally posted on India PR Blog

  24. On Mar 23, 2009, prema sagar said:

    Palin, the deadline for entries is March 27. Urge you to put out a message to the PR Industry with a link to Cannes PR Lions. Website. Thanks in advance.

    This comment was originally posted on India PR Blog

  25. On Mar 25, 2009, sujininalzini said:

    Reading: “20 PR award categories introduced at Cannes Lions from this year: India PR Blog” (http://twitthis.com/o5poaz)

    This comment was originally posted on Twitter

  26. On Mar 26, 2009, Palin Ningthoujam said:

    Hi Prema, thanks. will do. Hope we get some lions.

    This comment was originally posted on http://www.indiaprblog.com/)“>India PR Blog

  27. On Mar 26, 2009, Palin Ningthoujam said:

    Hi Prema, thanks. will do. Hope we get some lions.

    This comment was originally posted on India PR Blog

  28. On Mar 26, 2009, Palin Ningthoujam said:

    Hi Prema, thanks. will do. Hope we get some lions.

    This comment was originally posted on India PR Blog

  29. On Mar 26, 2009, Palin Ningthoujam said:

    Hi Prema, thanks. will do. Hope we get some lions.

    This comment was originally posted on India PR Blog

2 Trackback(s)

  1. 20 de categorii introduse la Cannes 2009 pentru PR « Blogul de Relatii Publice on Mar 4, 2009
  2. Prema Sagar now part of global jury at Cannes: India PR Blog on Mar 13, 2009

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