Author Archive for Bhawna Sharma

Bhawna Sharma is a PR professional specialising in Technology Communications Practice at Adfactors PR.

How to use social media sites to enhance your PR connections

Most of us today are active on various social media sites and in fact, some of us use these sites in our day to day work. So what are the various sites we can get started with? One of the ways I have used social tools successfully in my PR job is in the media relations bit – forming new contacts, pitching to journalists, getting fast information about the media, etc. Below are the top five sites for me. Which are yours?

Unsung heroes of PR

Have you noticed, that a lot of tiny PR agencies are mushrooming all over Delhi and NCR, and their clientèle contain some unknown name of a furniture walla’ or kitchenware walla and the like. Young people either with a degree/diploma from obscure institutes or people who don’t have any degree or diploma in PR and [...]