By Palin Ningthoujam on Feb 4, 2009 in Corporate Communications, Online PR, blogger relations, blogosphere, branding, business blogging, citizen journalism, corporateblogging, industry, insights | comments(12)
Weber Shandwick, in association with The Economist, today came out with a report entitled ‘Risky Business: Reputations Online’ based on a survey conducted among 703 senior executives within more than 20 industries in 62 countries spanning North America, Europe, Asia Pacific and other markets. The report revealed interesting insights:
15 REALITIES
1. Reputation threat level is high: [...]
By Palin Ningthoujam on Feb 27, 2008 in PR2.0, blog, blogger relations, blogosphere | comments(9)
So you are planning to hire an agency for your company’s social media outreach initiatives? Creating a blog, or a social networking site? Easy. An annual plan, aligned with your overall communication goals? Then it becomes tricky. The social media agencies scenario in India is sadly still in its infancy.
I decide to put down my [...]
By Editor on Oct 29, 2007 in PR2.0, blogger relations, blogosphere, mediarelations | comments(0)
Imagine you are pitching a story to a blogger and the latter is not convinced about your story idea. Still you persist. The blogger gets really pissed off and writes a nasty piece about you, your client, and writes in detail about what you have been doing. That is blogger relations for you – [...]