Recently I happen to read in one of the columns where the Master Blaster of Indian cricket mentioned that Viru and Gauti are going through ‘fatigue’. Will they therefore be able to deliver the power and energy as they are the much talked about world opening pair in the shorter and shortest version of the [...]

Facebook provides us an engaging platform today and I see a lot from the PR fraternity participating. Let’s hope we can make use of this to discuss some good PR and marketing stuff. Join us at the new PR community on Facebook.

Edelman has appointed Roger C B Pereira, CEO & MD of R&PM:Edelman as Global Vice Chairman effective July 1.
The first person to be appointed to this position from an emerging market, Roger will serve as a voice of ‘BRIC’ and Emerging Markets in Asia for the firm in Europe and North America. He will [...]

As much as 49% of Indian opinion leaders interviewed expressed growing concerns about business in India even before the Satyam news broke, according to the 10th Edelman Trust Barometer released in Mumbai today. These concerns about business are not unique to India — 59% for the APAC region, 56% for China, 67% for the UK [...]

We conducted the 1st Unofficial Indian Public Relations Survey in July 2006 and may we say, it was a much discussed topic in the industry. Now it has been almost two years since then, and we think the Indian PR industry needs a quick reality check. What do the PR professionals think of the profession, [...]

Recently a colleague forwarded me a mail that was supposedly sent out to dozens of media persons by a renowned media personality criticizing a certain journalist about her misbehavior with PR folks and saying PR and journalism are part of the communications industry and should go hand in hand. For a moment I was surprised [...]