Austerity Follows Carnage in Corporate India, Will PR Get Hit?
By Shael Sharma on Jul 15, 2008 in Corporate Communications, Employment, Indian PR industry, Online PR, PR jobs, PR professionals, blog, branding, clientservicing, communication, industry, industry news | comments(8)
Against the background of this carnage in corporate India, the bean counters are finally seeing resurgence, like desert plants, they have waiting out the decade of exuberance. Today they are rising like the proverbial phoenix from the ashes, and promise to be the bane of many brands, marketing campaigns and other assorted still born initiatives. Austerity is back like the rude shock of a cold water bath in the freezing winter!
