All Posts Tagged With: "journalists"

Journalists hurling shoes sure has its consequences in the PR Industry

Throwing shoes at leaders and politicians seems to have become the easiest way of registering a protest. These incidents, which have happened in quick succession, have raised many eyebrows. From the traditional trend of mudslinging, now shoe slinging as a new trend is increasingly followed. This has certainly caused concern to many. The National Security Guard (NSG) has already expressed its concern over the security of P Chidambaram. Now it is a cause of great concern for Press Meets organizers too. It is for sure these incidents will not stop there. There is no guarantee that such incidents won’t reoccur in future. Who is going to the be next victim. If for any reasons shoe-flingings are repeated, professionals involved in organizing such meetings or press meets will have a tough time to cope up with them.

New mandate for media invites

My colleagues were sending out media invites for a press briefing tomorrow and I happened to chance upon the invites that were sent out yesterday and today. Mr. Chidambaram’s press conference incident yesterday sure has its consequences in the PR industry.
SPOT THE DIFFERENCES
This invite was sent out yesterday morning:

This was sent out today:

(ok I was [...]

Sending out press releases to journalists: email still rules

According to a survey by PwR New Media among 215 journalists, 89% of the journalists surveyed said email is their preferred method of receiving releases. 6% mentioned snail mail and less than 1% of respondents mentioned social media, RSS, fax, and in person delivery.
Also, 85% of the journalists surveyed said that images are very important. [...]

Calling up journalists without proper planning

Apparently a DNA journalist last weekend wrote a story about how a PR executive called him up to pitch a guest article by her client, and she expected the journalist to give her ideas her client can write on. So he was pretty upset.
Normally we all have our own versions of what is good and [...]

22 tips for PR professionals on working with journalists

There are various tools used in Public Relations to communicate with target audience like Press Conference, Press briefing, Round table discussions, Editors’ meeting, one to one interactions etc. To do all this we need to work with one parallel industry called Journalism. However, getting things done through a journalist is not so easy. Here are [...]