Marketing, branding, public relations, and social media news, trends, opinions, resources, and reviews
By Palin Ningthoujam on Apr 27, 2009 in Pressrelease, clientservicing, mediarelations | comments(3)
We are creating Newscast, a news release distribution site at India PR Blog. Everybody is free to register and submit their company/ client press releases. This is how you can start.
By Palin Ningthoujam on Feb 17, 2009 in Political PR, clientservicing, insights, lifestylePR, mediarelations | comments(4)
According to a survey by PwR New Media among 215 journalists, 89% of the journalists surveyed said email is their preferred method of receiving releases. 6% mentioned snail mail and less than 1% of respondents mentioned social media, RSS, fax, and in person delivery.
Also, 85% of the journalists surveyed said that images are very important. [...]
By Palin Ningthoujam on Apr 7, 2008 in PR2.0, Pressrelease, mediarelations | comments(2)
I chanced upon an interesting format of a press release. There was no longer the ’so and so company/ person today announced…’. sentence in the opening para of the release. The content was simple and to the point. The spokesperson quotes were not merged into the rest of the content as one long story. [...]
