Pappu wrote a mail asking for my phone number. He wanted to speak something urgently. I replied to him with a number. Pappu called. Excerpts:
“Am I speaking to Tushar? Same Tushar who writes on India PR Blog?”
“Yes.”
“So, you do exist. I thought you don’t.”
“Many people believe so. You are not the only one. Anyways, go [...]

Recently I picked up a book called “Why So Stupid?” by Edward De Bono and this post is inspired by it. In fact, I wanted to write about why we stopped thinking about PR in our business but ended up writing something else courtesy a copy of a magazine landing on my desk.
 
Well, to be [...]

Some of the best brains in the PR industry today have no formal qualification for doing their job. They hold no diploma from any communications institute nor any management certificate. But when it comes to PR strategy and execution, organizations seek them out. What is it that they do? Do they have some practical lessons [...]

I am sure many of us have heard about ‘Art of Living’ and the difference they are making in many peoples’ lives. Today, I am introducing ‘Art of Leaving’ and trying to leave a thought so even while you leave, you can live forever in minds of organization and its people. It is said by [...]

I wrote about ‘The Power of Invisible Force’ and followed up with few heartfelt stories. My Friend Palin even suggested that I am heading towards Himalayas and may be on my path to attain nirvana or sainthood. But my dear friends, I am not. Today, I am going to share a never ending love story [...]

I assume you know why I am late in posting this post today.
I assume you know by now what I am going to write today.
I assume that you must have got decent increment this time and your CV is not floating in the market.
I assume that you have been reading and will keep on reading [...]